International Journal of Business Competition and Growth

This study explores the topics of job satisfaction, organisational communication, employee engagement, and performance among women commercial drivers in Tamil Nadu's transportation sector, with an emphasis on Coimbatore. Through surveys and interviews, ...

In this research, we examine the capabilities built by multinational enterprises (MNEs) in a consortium and the performance implications of such capability-building on international business growth. We followed a research avenue with a sparse scholarly ...

The industrial revolution had an impact on the environment which led to depletion of natural resources, excessive emission in the atmosphere resulting in global warming. For a nation to develop, it must grow technologically, and it is equally important ...

The study's objective was to demonstrate the current status of scientific research on sales promotion by merging the platforms of scientific information systems WOS and Scopus databases used to find publications between 2015 and 2024, and 568 research ...

To survive in the digital age, organisations must adopt digital marketing tools for customer engagement practices. This paper seeks to ferret out which digital marketing tool is helpful for customer engagement, and how digital platforms influence the ...