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Published Online:pp 102-126https://doi.org/10.1504/IJTMKT.2013.054078

Open innovation literature identifies independent inventors as a source of novel external knowledge. This knowledge may be licensed into an organisation in order to supplement internal R&D activity, typically as part of an inbound open innovation strategy. In opening an organisation up to approaches from individuals the capacity of the core team to identify promising licensing opportunities is diminished by the sheer volume and variable quality of approaches received. Based on a survey of 202 UK independent inventors this paper utilises a resource-based approach to identify the key resources possessed by successful independent inventors. Using this data, we devise a preliminary screening tool to facilitate technology in-licensing from independent inventors.

Keywords

independent inventors, licensing, open innovation, new product development, resource-based perspective, technology marketing

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